Earth Week 🌍 + Register for Understory Showcase & Slack
Bringing light and innovation to a sustainable world.
Understory invites you to a virtual showcase event highlighting the emerging innovators and corporate partners making our world more sustainable.
Tuesday, May 11th
11am ET / 8am PT / 5pm CET
This month we feature pioneers in biomaterials, sustainable investing, data analytics, energy transition, and geospatial intelligence. Our featured speakers include:
Co-Founder & CEO of Living Ink
Co-Founder & CEO of Matter
Head of Marketing for Descartes Labs
Ventures - Open Innovation South Lead for Accenture
Each presenter will have ten minutes to share their key learnings along the journey to make sustainable impact.
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Earth Week Recap. ICYMI last week was Earth Week culminating on Earth Day on Thursday, April 22nd. There were tons of events, corporate announcements, and a global summit. Here are a few notable items:
Global Climate Summit Recap
Biden plans to cut U.S. GHG emissions 50% by 2030
Rheaply launches reuse initiative
PepsiCo announces regenerative farming strategy
Disney Theme Parks to run on renewable energy
New Understory Feature. Our friends at Romp + Tumble highlighted our Co-Founder Jen Singh and the work we are doing at Understory. link
Google Maps helps you find eco-friendly spots. The app has new features that help users understand what items businesses recycle and locate sustainable businesses. link
Renault sees 1 billion euro circular economy opportunity. The car manufacturer is turning one of its factories into a research, recycling, and repair center and believes it will earn more money than manufacturing by 2030. link
Zero waste deodorant. P&G launched refillable and paperboard packaging options for two of its most popular deodorant brands. link
Levi's wants you to "buy better, wear longer". A new campaign encourages consumers to adopt circularity behaviors. link
Lululemon pilots resale platform. The platform will allow customers to trade in "like new" clothing that will be cleaned and resold. link
Carbon emissions are expected to increase 5% this year. IEA expects emissions to increase with the global economic rebound. link
This week's corporate carbon neutrality pledges: Visa, Ant Group, The Travel Corporation, Spectrum Health, Envision, Williams-Sonoma, U.S. Steel.
XPRIZE for carbon capture. CarbonCure, (an Understory Spotlight Award Winner!) was named a winner of the NRG COSIA Carbon XPRIZE. link
Subsequently, Elon Musk launched a $100 million XPRIZE for carbon removal that will end on Earth Day 2025. link
The attraction of EV trucks. Will electric trucks attract new consumers? link
Climate VC. Congruent Ventures raised $175 million for its Climate Fund focused on pre-seed, seed, and Series A assets. And hydrogen aviation company Universal Hydrogen raises $20.5 million Series A. link, link
PropTech investments are on the rise. Startups that make buildings more energy efficient and sustainable are getting significant attention from VC investors. link
Measurabl
www.measurabl.com
Measurabl is a sustainability data and reporting software solution dedicated to the real estate industry.
The platform helps capture and track building and portfolio metrics like carbon emissions, utility usage, waste output, and other important ESG factors.
Upcoming Understory Events
May 11: Startups Driving Sustainability - May Showcase (RSVP NOW!)
May 18: ESG Investing: Positive Impact & Positive Returns (RSVP NOW!)
June 22: Startups Driving Sustainability - June Showcase
The Understory Team talks to diverse leaders and experts to get their perspectives on innovation and the future of sustainability.
>> Scaling Reuse Through Organizations
>> Creative Solutions for Negative Emissions with ANEC
>> Enabling Convenient & Green Retail Returns with ZigZag Global
Available on all major podcast platforms!
READ OUR NEWEST REPORTS
Startups Driving
Sustainability
Understory Insights from our Editors
Circularity Market Landscape
Circularity First, Circularity Native
Regeneration: Closing the Circularity Loop
From Consumption to Preservation, How Circularity Extends Value
How do Organizations Design for a Circular Future?
ESG Frameworks & Reporting: A Beginner's Guide
Webinar: ESG Frameworks & Reporting
Startups Driving Sustainability - 2020 Report
ATTENTION STARTUPS: Understory is hosting free office hours to help you refine your investor deck and do pitch practice. Sign up for a slot here.
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Understory is a global platform that helps organizations use technology and innovation to make our world more sustainable. We offer a variety of educational resources and events to make sustainability accessible, practical, and actionable.